Premium Club
Objective: To gain the loyalty of the customer and to ensure recurring business whereby, the company gives the customer more benefits in terms of rewards and reward points.
Classification of Clubs
The Premium club benefits according to the customer’s shopping value are given below:-
Club name | Shopping Amount | Discount voucher | Other benefits |
| Pear | 50000 | 4000 | WBRP |
| Emerald | 100000 | 10000 | WBRP+ loyalty point+ other benefit |
| Marquise | 200000 | 20000 | WBRP+ loyalty point+ other benefit |
| Princess | 500000 | 50000 | WBRP+ loyalty point+ other benefit |
| R. B. | 1000000 | 100000 | WBRP+ loyalty point+ other benefit |
ENR division of Premium Club according to DHS
50,000 — 99,999 according to DHS benefit of Rs. 4000
1,00,000 — 1,99,999 according to DHS benefit of Rs. 6000
2,00,000 — 4,99,999 according to DHS benefit of Rs. 8000
5,00,000 —10,00,000 according to DHS benefit of Rs. 10000
Club Explained
If a customer does shopping of Rs. 50,000/- to Rs. 99,999/- then, Rs. 4000/- benefit is raised.
Redemption of Rs. 4000/- benefit
The remaining balance amount is put into the customer’s E-wallet account and can be adjusted in his/her next billing excluding all previous benefits.
Loyalty Benefit: There are no Loyalty benefits in premium pears club.
Other Benefit: Exchange of the product is there but there is no buyback.
If a customer does shopping of Rs. 1,00,000/- to Rs. 1,99,999/- then, Rs. 10,000/- benefit is raised.
Redemption of Rs. 10,000/- Benefit
The remaining balance amount is put into the customer’s E-wallet account and can be adjusted in his/her next billing excluding all previous benefits.
Loyalty Benefit: For every 200 Rs. Shopping within Rs. 1, 00,000/- to Rs. 1,99,999/-, one loyalty point/cash point is raised.
Other Benefit: In Emerald club, the exchange of the product is there but buyback facility can be availed after 2 years from the date of purchase.
If a customer does shopping of Rs. 2,00,000/- to Rs. 4,99,999/- then, Rs. 20,000/- benefit is raised.
Redemption of Rs. 20,000/- Benefit
The remaining balance amount is put into the customer’s E-wallet account and can be adjusted in his/her next billing excluding all previous benefits.
Loyalty Benefit: For every 100 Rs. Shopping within Rs. 2,00,000/- to Rs. 4,99,999/-, one loyalty point/cash point is raised.
Other Benefit: In Marquise club, the exchange of the product is there but buyback facility can be availed after 1 year from the date of purchase.
If a customer does shopping of Rs. 5,00,000/- to Rs. 9,99,999/- then, Rs. 50,000/- benefit is raised.
Redemption of Rs. 50,000/- Benefit
The remaining balance amount is put into the customer’s E-wallet account and can be adjusted in his/her next billing excluding all previous benefits.
Loyalty Benefit: For every Rs.50/- Shopping within Rs. 5,00,000/- to Rs. 9,99,999/-, one loyalty point/cash point is raised.
Other Benefit: In Princess Club, the exchange of the product is there but buyback facility can be availed after 6 months from the date of purchase.
If a customer does shopping of Rs. 10,00,000 or more then, Rs. 1,00,000/- benefit is raised.
Redemption of Rs. 1,00,000/- Benefit
The remaining balance amount is put into the customer’s E-wallet account and can be adjusted in his/her next billing excluding all previous benefits.
DHS vouchers can only be redeemed with Jshine jewellery, starting from Rs 50,000.
Loyalty Benefit: For every Rs.25 Shopping above Rs. 10,00,000, one loyalty point/cash point is raised.
Other Benefits: In R.B. Club, the exchange of the product is there but buyback facility can be availed after 3 months from the date of purchase.
Note: In exchange of a JShine product, we deduct 10% of making charges and all the requisite benefits/discounts/bonuses that was ever given to the customer previously.
Loyalty Points
In pear club there are no loyalty points
Emerald Club – 200 Rs (1 point)
Marquise Club – 2,00,000 – 5, 00,000 [100 Rs – 1 Point]
Princess Club – 5,00,000 – 10, 00, 000 [50 Rs – 1 Point]
R.B. Club – 10,00,000 – [25 Rs – 1 Point]